Retail Merchandising Guide
Understanding GMROI & stock velocity
Gross Margin Return on Investment (GMROI) is the master metric of retail inventory productivity, synthesizing pricing margin with inventory turnover.
- The Balance: High margin with slow turn (luxury) or low margin with rapid turn (grocery) can both produce profitable GMROIs.
- Carrying Cost Drag: Inventory sitting on shelves over 90 days accumulates carrying charges, markdowns, and obsolescence risks.
- The Shrinkage Drain: Every dollar lost to shrinkage directly wipes out net gross margin dollar-for-dollar.
Calculate economic order sizes in the Inventory EOQ Lab.