Model Return on Capital Employed (ROCE), Capital Employed, EBIT margin, capital turnover, and economic value creation spread across business models.
Evaluates how much pre-tax operating profit is generated per dollar of permanent capital invested in the enterprise.
Isolates the two drivers of return: pricing/margin power (EBIT Margin) and capital productivity velocity (Capital Turnover).
Measures true economic value added (EVA) above the enterprise's blended cost of debt and equity capital.
Determines the operating earnings buffer protecting the firm against falling below minimum corporate investment standards.
| Industry Sector | Typical EBIT Margin | Capital Turnover | Typical ROCE | Competitive Moat Dynamics |
|---|---|---|---|---|
| Asset-Light Software & Tech | 25% – 40% | 1.2x – 2.0x | 30% – 50%+ | High gross margins, minimal capex, and negative working capital drive compound returns. |
| Consumer Staples & Brands | 12% – 20% | 1.2x – 1.8x | 18% – 28% | Brand equity supports premium pricing while disciplined supply chains protect capital turnover. |
| High-Volume Retail & Grocery | 4% – 7% | 2.5x – 4.5x | 15% – 22% | Thin operating margins compensated by rapid inventory turn and favorable supplier terms. |
| Heavy Industrial Manufacturing | 8% – 14% | 0.9x – 1.3x | 10% – 15% | Heavy machinery and plant capex suppress turnover; vulnerable to cyclical capacity downturns. |
| Capital-Intensive Utilities | 10% – 15% | 0.4x – 0.7x | 6% – 9% | Huge infrastructure base yields low turnover, but regulated monopolies lower cost of capital. |